• 22/05/2024

Nurturing Online Communities with Kat Bassett

Communities are a hot topic in the music industry right now. The migration away from large scale vanity metrics on social media to growing a smaller, more engaged fan base is very important for musicians at every level.

Katherine Bassett is a community manager and journalist, with a passion for building and exploring digital communities. She was previously Community Lead at Water & Music, a startup media brand and online community dedicated to music and technology. She now works at Universal Music, building the community and social strategy for a forthcoming new tech venture. Her music and tech journalism has been published in NME, Vice, WIRED and Stereogum.

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